What is this?

<aside> 👋 Hi there — this is a template for founders to use for their monthly or quarterly investor updates.

It was created as part of the Founding Journey post on how to write a great investor update.

Founding Journey shares tactical advice on how to build, grow, and raise capital for your startup with over 60,000 founders each week.

</aside>

Investor Update Template

Subject Line

Keep your subject line simple. Anything more may come off confusing.

[Startup Name] Investor Update - [Month] [Year]

TLDR

Share a summary of what happened this month, in case an investor is on the go. Start with a 1-liner reminder of what your startup’s mission is, to help orient how an investor reads the update.

Hi {first_name},

As a reminder, [startup name] is [one liner explaining what your startup does].

This month we [1-2 sentences highlighting the biggest updates from the business]

Asks

Your asks are the highest leverage part of your update. Ask your investors for help with well defined, specific things. Don’t be vague. See examples here.